for the 40+ woman!

After 30 years in the business, I thought I had heard it all.

But when a woman sheepishly told me she decided to not joing the  April 10-Week Challenge after all, I had to ask why. First, she said she didn’t want to do it because she would ‘lose her social life’. 

Did she mean she wouldn’t have as much time to socialize? Or she wouldn’t be able to indulge in excess food choices like she used to? Or perhaps she didn’t want to pair back her alcohol consumption. (All of these, by the way, are workable ‘lifestyle’ habits we can still maintain under certain conditions…). I told her that wasn’t the case.

Then she spilled the real goods. “I fear my friends will be jealous of me. You know, it’s kinda vain, don’t you think?”

To what…want to get into awesome shape? Too look and feel great? To be able to have energy to spare and stay strong and healthy?

I was dumb-founded. Nope. Nada. No Way. That’s something I would hear from someone from my mom’s generation (sorry mom!). For this woman, the explanation I would have offered her would ahve been way too much trouble for me to get into, and probably way too much for her to absorb. She just wasn’t at the proper place to listen.

In any case, she simply isn’t ready. When women have a burning desire and a sense of excitement about positive change in their lives, then it’s an easy fit. And I simply love being the catalyst for these transformations! I’ve always said I have the best job in the world!

“When the student is ready, the teacher will appear,” so goes the saying. Maybe one day you’ll be ready, S.T., and I’ll be here waiting for you. Honest!


P.S. Sign up has begun for my Spring session of my popular 10-Week Best Shape of Your Life Challenge, now in its 5th year! It’s the last one before we break for summer! Only 20 seats! Registration closes April 9th. we start April 14th! JOIN US! (I’ll save you a seat, S.T… case you change your mind!) For a more detailed description, GO HERE!

“As I look back on the challenge I can see that I have learned so much and for that I am grateful to you. I have gained strength, a smarter way of eating and a stronger belief in myself. I realized that lifting weights and seeing results in how we look and feel is a product of a few things: Consistency, Patience and Lifestyle. This has been a journey for me and it is not done. Thank you for the inspiration on so many levels Karen…you are truly remarkable.” – Alison West